Research & Measurement Archives - Page 2 of 2 - Nonprofit Website Insider

Article Broader Research Methods Research & Measurement Usability Testing

Five ways to find professional staff for research

Let’s say you’re looking to do user research — like interviews, user testing, or card…

Article Compelling content Metrics & Analytics Research & Measurement Website Fundamentals

Seven metrics to measure your articles

Many nonprofits have website articles aimed to educate, inform and inspire. But how can we…

Article Broader Research Methods Research & Measurement

Why I don’t (usually) use audience surveys

I’m a big fan of user research. And to many nonprofits, user research often means…

Article Compelling content Metrics & Analytics Research & Measurement Website Fundamentals

Turning your metrics into a nonprofit website measurement plan

I rarely talk to nonprofit organizations that have a solid plan for measuring their website's…

Article Compelling content Evaluating Via Checklists Featured Research & Measurement Website Fundamentals

Content audits: easier than you may think

If your organization has a website with hundreds, thousands, or even tens of thousands of…

Research & Measurement Subscriber Only Usability & Credibility Usability Testing Video Webinar Website Fundamentals

Webinar: User testing to see if your website is trustworthy and easy to use

(30 min, free subscription required) Any nonprofit staff member can easily conduct basic user website…